Koregaon Park · Pressing since 5:30 AM

Pressed before Pune wakes up.

Fruit picked at first light from farms around Manchar and Talegaon, cold-pressed at 5:30 AM, and on our Koregaon Park shelf by 7. Nothing added. Nothing heated. Nothing older than this morning.

3.5 hrs farm to fridge 0 g added sugar 100% glass, returnable 4.9 ★ 2,100+ reviews
The Dawn Run

Every bottle has a
timestamp, not a shelf life.

Cold-pressing at 6 tonnes of slow pressure keeps enzymes and nutrients intact — but only if you drink it fresh. So we rebuilt the entire supply chain around one morning. Here is how your 7 AM bottle happened.

01
Fresh fruits and vegetables gathered in a glass jar
4:10 AM

The farm pickup

Our van leaves Manchar with produce cut the previous evening — 38 partner farms within 90 km of Pune.

02
Sliced oranges laid on a chopping board
5:30 AM

The cold press

Washed, chopped and pressed at 6 tonnes of hydraulic pressure. No blades, no heat, no oxidation.

03
Clear glass juice bottles lined on a white metal rack
6:15 AM

The glass bottle

Bottled in returnable glass, batch-stamped with today's date and the farm it came from. 1,400 bottles a dawn.

04
Fresh fruits displayed at a modern cafe counter
7:00 AM

Your shelf

On the Lane 6 shelf and out for delivery across Koregaon Park, Kalyani Nagar and Viman Nagar before 8.

0 bottles pressed every single dawn
0 partner farms within 90 km of Pune
0 hrs from farm gate to your fridge
0 preservatives, added sugar or heat — ever
The Bottle Mixer

Blend your own bottle. Watch it fill.

Pick up to four fruits and greens. We blend the colour live, read the taste, count the nutrition — then press it for you tomorrow at dawn.

0 of 4 ingredients picked
Your blend awaits
Pick a fruit to begin
Sweet
Tart
Green
kcal Vit C mg Fibre g
500 ml bottle ₹89
The Cleanse Planner

Six bottles a day.
Your rules.

Choose your six-bottle daily ritual — dawn to night — then run it for 1, 3 or 5 days. Delivered chilled to your door in Koregaon Park before 8 AM, every morning of your cleanse. Switch to weekly and save 15%.

Weekly subscription SAVE 15%
Per day · 6 bottles ₹0
× 1 day ₹0
One-time cleanse ₹0
"If a juice can sit on a shelf for a month, it isn't juice anymore. Ours can't survive past Thursday. That's the point."
— Kavya Deshmukh, founder & head presser, PULP
Regulars Say

2,100 reviews. 4.9 stars.
One recurring complaint: it sells out.

"I did the 3-day cleanse before my sister's wedding. The 7 AM doorbell with six cold glass bottles became the best part of my morning. Beet Street is genuinely addictive."

SK
Sanya Kulkarni Koregaon Park · 3-Day Cleanse

"The Bottle Mixer is dangerous. My kale-pineapple-ginger-mint build is now apparently called 'Arjun's Usual' on their WhatsApp. Batch-stamped bottles are a lovely touch."

AM
Arjun Mehta Viman Nagar · Custom blends

"As a nutritionist I'm fussy about 'detox' claims. PULP doesn't make any — they just press honest vegetables at dawn and get them to you in hours. That freshness you can actually taste."

RS
Dr. Ritika Shah Kalyani Nagar · Weekly subscriber
Find the Bar

Lane 6, under the
gulmohar tree.

Green storefront cafe with tables and chairs outside
Now pressing Shop 3 · Lane 6 · North Main Road
PULP — Cold-Pressed Juicery

Shop 3, Lane 6, North Main Road, Koregaon Park, Pune 411001 · opposite the German Bakery lane

Hours — open all week
Monday – Friday6:30 AM – 9:00 PM Saturday6:30 AM – 10:00 PM Sunday7:00 AM – 9:00 PM Fresh press lands daily7:00 AM
Delivery & orders

Before-8 AM delivery across Koregaon Park, Kalyani Nagar, Viman Nagar & Camp. Order till 9 PM the night before.

Straight Answers

Things people ask
at the counter.

72 hours refrigerated, and we print the press date on every cap so you never have to guess. Cold-pressed juice is raw — that short life is proof nothing was heated or preserved.

Never. A 500 ml Sunrise Press is roughly 1.4 kg of Nagpur oranges and nothing else. If a juice needs sweetening, we change the recipe, not the ingredients.

Each morning of your cleanse, that day's six bottles arrive chilled before 8 AM — pressed the same dawn, numbered 1 to 6 in drinking order. We deliver across Koregaon Park, Kalyani Nagar, Viman Nagar and Camp.

Hand them back — to the rider or at the bar. Every six returned bottles earns you a free juice, and every bottle is washed, sterilised and refilled the next dawn.

Any time before 9 PM the night before, on WhatsApp. Pause for travel, swap bottles, change the drop time — one message is enough. No lock-ins, no forms.

Added to tray